WPC vinyl is taking the flooring world by storm! This bad boy is changing the way people buy flooring and it will only continue to grow and increase popularity over the next several years. There’s a lot to learn, but first, let’s take a look at what other industry experts have to say about WPC vinyl flooring. “Luxury vinyl tile was already one of the fastest growing floor covering categories. When you add to its benefits waterproof features and ease of installation, WPC products are a homerun for the consumer. We’ve already seen a new generation of products out in the marketplace with enhanced stability, durability and stain and indent resistance. And, there is a laser focus on bringing out realistic visuals. This is just the beginning. I expect suppliers to continue to innovate in the coming years to help fuel the growth of this category.” – Amy Rush-Imber, Editor in Chief, Floor Covering Weekly. WPC Red Wine Challenge Before we get into the details on WPC ...